Transforma el marketing de tu organización con ClickDimensions

La plataforma de e-mail Marketing y Marketing Automation para Microsoft Dynamics 365. ENCAMINA es el principal partner de ClickDimensions en España

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Cuantiﬁca el grado de interés de tus prospectos
Prioriza leads y oportunidades

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Descubre quién está interesado en tus productos y servicios
Toma decisiones correctas en el momento adecuado

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E-mail Marketing
Inteligencia Web
Seguimiento y automatización de campañas
Lead Scoring
Social Discovery
Creación de Landing Pages
Gestión de eventos
Funcionalidades de captura de datos como formularios y encuestas

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ClickDimensions se ha construido basándose en el e-mail marketing, lo cual implica:

Creación, envío y tracking del mail, rápido y sencillo
Envío de e-mails de forma masiva a listas de marketing
Envío directo o individual
Envío mediante un ﬂujo de CRM
El seguimiento se almacena en CRM
Resultados visibles y procesables para obtener el análisis deseado

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Descubre quién está interesado en tus productos y servicios

Visualiza las visitas que has tenido, tanto de visitantes anónimos como de clientes ya identiﬁcados
Consulta qué empresas y organizaciones están visitando su sitio y averigua qué les interesa
Comprueba lo que un cliente potencial ha visto en tu sitio antes de hacer la primera llamada de contacto

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Pon tus campañas de marketing en piloto automático con el constructor de campañas de ClickDimensions

La interfaz Drag-and-Drop te permite crear ﬂujos de trabajo automáticos con lanzadores, temporizadores y acciones
Sigue el comportamiento de cada usuario, viendo cómo ha interactuado con tus mails, si ha abierto el mensaje, los clics que ha hecho etc.
Envía a los participantes por diferentes rutas del ﬂujo, dependiendo de si ha interactuado o no con tus e-mails, o según tu criterio

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ClickDimensions hace un seguimiento de la actividad de cada visitante en tu web

Cada uno de ellos acumula un Scoring basado en sus visitas, páginas vistas, clicks en los e-mails, etc.
Los valores del Scoring son personalizables (dependiendo de la importancia que tengan para ti determinadas páginas)
Gracias al Scoring, el equipo de ventas puede detectar fácilmente los intereses de los clientes potenciales, así como los leads en los que trabajar con más posibilidades de éxito

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ClickDimensions utiliza las últimas técnicas de Social Discovery

Busca toda la información pública disponible en las redes sociales sobre cada uno de tus contactos o leads
Rastrea la dirección de e-mail en los canales sociales más usados (Linkedln, Facebook, Twitter, YouTube etc.) y este perﬁl social se vincula al registro en Dynamics 365

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ClickDimensions te permite crear landing pages dinámicas, incluso sin tener conocimientos de HTML.

Las landing pages se crean automáticamente en ClickDimensions
Se incrustan en tu sitio web en pocos segundos
Puedes incorporar un formulario de ClickDimensions en la página y enlazarlo a una campaña de lead nurturing

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ClickDimensions hace fácil la creación formularios web ya que cuenta con un sencillo diseñador Drag-and-Drop visual

Integra los formularios actuales de tu sitio web
Mapea la información en Dynamics 365
Evita datos duplicados
Cuando un visitante completa un formulario, ClickDimensions compara su dirección de correo electrónico con todas las direcciones de correo electrónico de CRM
Para los visitantes que no están en tu CRM, se crea un nuevo “cliente potencial” o “lead”

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ClickDimensions facilita la creación de encuestas mediante el uso del diseñador Drag-and-Drop visual sencillo

Las encuestas pueden enviarse por correo electrónico a leads, contactos y cuentas
Pueden estar relacionadas con informes
Las encuestas pueden publicarse también como landing pages
Pueden ser completadas por los visitantes anónimos
Todos los datos del visitante que complete una encuesta, estarán relacionados con su registro en CRM

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