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Improve Your Relationship with Your Students Thanks to EDURME

An ideal Education CRM for Business Schools, Postgraduate and Master’s Centers

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LOGO EDURME

EDURME (Educational Relationship Management Engine)

EDURME is the driving force for establishing relationships with your students throughout their entire life cycle. This engine provides an integrated and multi-channel support that facilitates the relationship between students and their family environment, teachers, and the administrative personnel of the entity.
LOGO EDURME

Support Throughout the Student Lifecycle

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Student Recruitment

Requests for information and admissions

Active Relationship with the Student

Fundamental support for the academic management of the student

Alumni

Management of the student lifecycle even once his or her training at the educational center is completed

EDURME includes

  • Academic product management
  • Lead nurturing and lead scoring process automation
  • Management of incident queues and student requests
  • Business processes for information and admission requests support

360-Degree View of Students and Their Relationship History

EDURME is based on…

Dynamics 365 - CRM

Dynamics 365 - CRM (sales module)

Dynamics Social Engagement

Mcirosoft Power Platform

ClickDimensions

ClickDimensions

Azure

Microsoft Azure

Quickly Discover What EDURME Can Do for Your Academic Institution and for Your Students

https://youtu.be/EbTAq5Mq-mA

The power of Dynamics 365 and the extensive experience of ENCAMINA in the field of  Education are the best guarantee that EDURME is the up-and-coming solution for all educational institutions

Benefits for the Educational Institution

  • 360-degree view of alumni and current students
  • Better interaction with students
  • Easy control of Marketing KPIs
  • Automation of information and admission processes
  • Greater productivity
  • Increased awareness and analytical capacity
  • Direct attention to incidents and enquiries

Benefits for the Student

  • Rapid response to incidents and enquiries
  • Greater Engagement between the alumni and the educational center
  • Support in admission, record and enrolment processes
  • Greater accessibility
  • Multi-channel and multi-device relationship with the center
  • A more personalized contact

EDURME, as an EDUCATION CRM, Is Present Throughout the Entire Student Life Cycle

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Student Recruitment

Requests for Information and Admission

Design, implementation, and monitoring of digital marketing campaigns for the sale of academic degrees

  • Mass emails with automatic registration of responses in the CRM system
  • Integration with the navigation of potential students in ‘landing pages’ and ‘microsites’
  • Commercial activity support in information campaigns

Automation of information and admission processes

  • Management of information requests integrated via Web and automated tracking from potential students
  • Management of applications for admission integrated via Web and automated monitoring
  • Registration and pre-registration processes support
  • Integration with the academic management system to formalize the academic record
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Active Relationship with the Student

Academic Management Support

  • Direct attention and management of doubts and enquiries from students interested in certain products or services
  • Management of applications for admission integrated via Web and automated monitoring
  • Registration and pre-registration processes support
  • Integration with the academic management system for the formalization of the academic record
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Alumni

Management of the Student Lifecycle

  • Design, implementation, and monitoring of digital marketing campaigns to ensure the loyalty of the students and alumni community
  • Integration with the alumni web portal
  • Management of the alumni association: economic data, subscriptions, expirations…
  • Management of events and services offered to former students: job listings, internships, networking, conferences, promotions…
  • Measurement, control, and listening in social networks

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