FEMEVAL (Valencian Employer’s Federation of the Metal Sector)
SharePoint and Dynamics 365 for Multi-Channel Partner Interactions
FEMEVAL (Valencian Employer’s Federation of the Metal Sector) is an independent and non-profit business organization that represents and brings together both industry and trade companies and service companies in the metal-mechanic sector in the province of Valencia.
From a federal scheme, it is a tool that helps deliver services through the implementation of a wide range of activities. FEMEVAL is firmly committed to the adoption of a Management Model based on quality and continuous improvement, which leads it to make an important investment in technology and in modernizing its infrastructure and communication channels with its partners.
With the aim of facilitating and enhancing multi-channel partner interaction and the service level towards the associate, as well as opening up to a new 2.0 era of communication, multimedia content and digital marketing, FEMEVAL takes on this project with the help of ENCAMINA.
Results
Among the many tools and channels that FEMEVAL is now using to facilitate and enhance multi-channel partner interaction, Microsoft technology plays a prominent role. For example, FEMEVAL uses:
- Microsoft Dynamics 365 to manage all statements, memos, and bulletins for associations and partners.
- Microsoft SharePoint to manage all multimedia content and external communications with the general public, associations and partners.
- Microsoft SharePoint for the Intranet and document management of FEMEVAL.
- Microsoft SharePoint and Dynamics 365 integrated so that the specific information can travel to the specific profiles and segments of the target audience of FEMEVAL.
Benefits
- Cost reduction in postal items, editions, paper, etc.
- Improvements in the coordination and standardization of communications with associations and partners.
- An increased presence of content and attraction of web traffic for the target audience of FEMEVAL.
- Improvements in the digital and multichannel interaction with the partner.